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Creative Set analysis

Learn how to break down Creative Sets into Leading Creatives and End Cards for a deeper analysis

Luna avatar
Written by Luna
Updated over a year ago

A Creative set is a combination of a Leading creative + End card. An End card is a creative that appears after a video and encourages users to try out the app. Click here to learn more about it.

You can now analyze creative sets in Luna for Unity & ironSource activity.


Ads level

At the Ads level, you can see data about Creative Sets. When filtered on Unity or ironSource channels, the name of this level will switch to either Creative Sets or Creative Packs, depending on the channel.

Use these columns to analyze the Leading creative data:

  • Creative Name

  • Creative Size

  • Creative Dimensions

  • Creative Height

  • Creative Width

  • Creative ID

  • CreativeChannel ID.

Use these columns to analyze End cards data:

  • End Card Name

  • End Card Type

  • End Card Channel ID

  • End Card Dimensions

Note: The Ad type column will reflect the Creative Set type.

Creative level

The Creative level reflects data on Leading creatives only.


Group-by & breakdown

You can use the group-by option at the Ads and Creative levels for both Leading Creatives and End Cards:

  • Creative/End Card (Name)

  • Creative/End Card Dimension

  • Creative/End Card Type

Note: These parameters are also available for breakdowns at the Creative level.

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